yes planet

Cineworld Israel Picks Dani Levy

Public relations firm Dany Levy Communications will handle PR accounts for Yes Planet and Rav Hen. Both brands belong to the international Cineworld Group, one of the two largest cinema groups in the world. The account will be managed by the firm’s consumer department, under the direct management of Partner Tal Mizrahi. Yes Plant’s chain of cinemas is spread out across Israel, operating six cineplexes in Ramat Gan, Haifa, Rishon LeZion, Jerusalem, Beersheba, and most recently, Zichron Yaakov. The chain has been operating in Israel since 1930, and also operates five movie halls under the well-established Rav Hen brand. Yes Planet Head of Marketing Liad Kimberg said: “We are pleased and excited about this new cooperation with PR firm Dany Levy Communications and hope to reach new peaks with them.”